Using a gender lens to emerge stronger from the COVID-19 crisis
Sarah Kaplan and Lechin Lu write about why now is the time for us to build our Gender Analytics competencies in order to innovate and drive change.
Companies must do more to respect diverse names, identities, experts say
In this Globe piece, Sonia Kang discusses the pressure for people to “whiten” their names in many industries.
Arlan Hamilton on “It’s About Damn Time: How to Turn Being Underestimated into Your Greatest Advantage”
Sarah Kaplan chatted with Arlan Hamilton, author and Founder and Managing Partner of Backstage Capital, a venture capital firm dedicated to minimizing funding disparities in tech by investing in high-potential founders who are people of colour, women, and/or LGBT. This was an empowering conversation about finding your voice and working your way into any room. | March 24, 2021
YWCA’s response to COVID-19 in Canada
This case study looks at how YWCA responded to the COVID-19 pandemic by seeking new ways to serve its vulnerable communities with fewer resources, while also maintaining organizational sustainability.
Wattpad’s commitment to diversity drives its success
This case studies how the storytelling platform Wattpad uses data-driven diversity and inclusion measures to solidify its user base, improve employee well-being, and catalyze growth.
How Walmart helped women-owned businesses
This case studies Walmart’s Women’s Economic Empowerment (WEE) initiative, which succeeded not only in supporting and training women entrepreneurs, but also in incorporating their businesses into Walmart’s supply chain.
Highlighting Fenty Beauty’s diversity-based business model
Colorism is deeply entrenched in the beauty industry, despite the high potential profits offered by racialized market segments. This case examines Fenty Beauty, an inclusive celebrity cosmetics line that has been praised by consumers and commentators alike for developing cosmetic products that can be used by all women.
Backstage Capital: Investing in Black women founders
Between 2009 and 2017, Black women, who are the fastest growing group of entrepreneurs in the United States, received only 0.0006% of venture capital financing. This case study examines how Backstage Capital attempted to create a US$36 million fund exclusively for Black female entrepreneurs.
Rethink pink: Elimination of pink tax by online retailer Boxed
This case study examines how Boxed, an e-commerce startup, used its “Rethink Pink” program to take a stand against pink tax and tampon tax while also gaining the trust and loyalty of women consumers.
Ellevest: Investment technologies for Women
This case study shows how Ellevest, a “gender-aware” financial robo-advisor, addressed the challenges that women face when saving and investing, and continuously evolved its services to emerge as an industry leader.