Introduction
Imagine a venture capital ecosystem where traditional patriarchal barriers are dismantled. Where the primary currency is not profit, but radical generosity. And where hierarchy gives way to collective decision-making. Since its 2015 inception, Coralus (formerly SheEO) has redefined traditional venture capital (VC) goals with its distinct vision of developing a sustainable venture ecosystem. This ecosystem operates by providing investment pathways for women and non-binary led businesses working towards the United Nations Sustainable Development Goals (UNSDGs). Unlike traditional VC funds looking to generate returns for limited partners and maximize on investments, Coralus only seeks repayments of its loans at 0% interest. Both subscription fees and repaid loans are then reinvested into a perpetual fund to to guarantee ongoing support for women and non-binary entrepreneurs.1 As of 2024, Coralus has supported 190 ventures, with more than 19 million (CAD) in funding raised by 7,000+ Activators around the world in just over 9 years.2 With perpetual funds established in only a few of its venture regions (Canada, the United States, the United Kingdom, Australia, and New Zealand), in 2024 Coralus looks to create one overall perpetual fund to break down traditional borders, ensuring a future of global access for women and non-binary entrepreneurs.
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This case was written by Zachary Meager. The author prepared this case under the supervision of Professors Sarah Kaplan and Hyeun Lee.
The development of this case study was supported by the Latner GATE MBA Internships program.